About

Vintage Clothing & Pop Culture

At Stateside Vintage Clothing, we’ve spent the past nine years curating and preserving the distinctive style of Americana. As one of the UK’s leading specialists in American vintage fashion, we are dedicated to offering a thoughtfully selected range that captures the essence of iconic American culture, blending influences from TV, music, pop culture, and traditional Western workwear.

Our collection is more than just clothing – it’s a celebration of cultural history. Each piece is carefully handpicked for its authenticity, craftsmanship, and historical significance, showcasing the enduring impact of American style on global fashion. From the rugged workwear that shaped the American workforce to the classic cowboy attire that embodies the spirit of the West, our garments reflect a legacy of style that continues to resonate.

Operating within this specialist niche, we pride ourselves on offering rare and unique pieces that tell the story of America’s cultural evolution. For nearly a decade, Stateside Vintage Clothing has been a destination for vintage enthusiasts and collectors who appreciate the intersection of fashion and history.

Our mission is to preserve and share the timeless, iconic styles of Americana, ensuring these cultural pieces continue to inspire for generations to come. 

History and Background
Back in 2016, I stepped in to help a friend. With a background in web development and affiliate marketing, I initially offered support to a long-time friend who had been running vintage stalls at events and London's Brick Lane for years, entirely in the physical, non-digital world.

The task was to digitize part of his inventory with the ultimate goal of selling online. From a purely technical and strategic standpoint, I focused on standardizing key entry points and ensuring everything was set up for multi-channel eCommerce—a space more aligned with my expertise.

I quickly established a solid foundation, converting valuable stock into digital assets. The essentials for creating a valid and effective online catalogue were, and still are:

1. High-quality, consistent photography.
2. Accurate and honest product descriptions.
3. Precise measurements, presented in a clear, easy-to-follow format.

Through trial and error, we experimented, refined our methods, and learned from our mistakes. Eventually, we started seeing success, with sales coming through on various platforms.

My approach to order processing was just as meticulous as my focus on data accuracy. Personally, I’m a fussy buyer—when I spend my hard-earned money, I expect swift action. I either want my item shipped immediately, or at the very least, I want clear communication that it’s on its way. I can’t stand the uncertainty of waiting weeks without knowing if something will arrive this week or next month.

This rapid-fire processing and shipping caught my friend off guard, and it wasn’t long before he handed the entire operation over to me under a "nothing to lose" agreement.

Fast forward 9 years: over 3,000 sales across multiple platforms, with 500 5-star ratings. My core values haven’t changed. I continue to source quality items to maintain a curated collection of authentic USA vintage clothing, embracing the broad spectrum of Americana, pop culture, and their diverse intersections within the vintage clothing world.

The challenge of maintaining a cohesive, curated aesthetic is real, but it’s also part of the thrill—the never-ending hunt for those perfect pieces. Brands we typically stock and source are: Wranger, Carhartt, Dickies, Pendleton, Panhandle Slim, Scully, Express Riders, Ely Cattlemen & H bar C.

For the T-shirts, you can expect to find many of original classic The Mountain prints, souvenir single stitch T-shirts on Hanes/Jerzees/Fuit of the loom and items that of geographical significance in the USA (College & University t-shirts/hoodies) 

Future Plans
I’m as much a collector and hoarder as I am a seller. I love archiving and cataloguing culture through the medium of vintage clothing, particularly vintage t-shirts. One thing is for certain: the catalogue will only continue to grow!